Home About Work Contact
Social Media Manager & Creative Strategist

Creative By Nature.
Strategic By Mind.

I help brands communicate with clarity and creativity. Through social strategy, art direction, and intentional content, I build digital presences that engage the right audiences and drive real outcomes.

View My Work About Me
3+
Years Experience
15+
Brands Elevated
2M+
Impressions Generated
∞
Stories Left to Tell
Scroll
Brand Strategy Social Media Management Art Direction Content Creation Campaign Planning Creative Strategy Visual Identity Community Building Brand Strategy Social Media Management Art Direction Content Creation Campaign Planning Creative Strategy Visual Identity Community Building
01
About

About Me

I'm Khadil Wayde, a social media manager and creative strategist who believes every brand has a story worth telling. My job is to find it, shape it, and get it in front of the right people.

I bring together strategic thinking and hands-on creative execution: building content ecosystems from scratch, directing visual shoots, and developing campaigns designed to earn attention rather than just buy it.

The brands I work with don't just post; they publish. They don't just advertise; they communicate. That distinction matters, and it shows in the results.

See the Work
Creative Strategy
Brand positioning, content systems, campaign ideation
Social Media Management
Instagram, TikTok, LinkedIn: platform-native content
Art Direction
Visual identity, shoot direction, design oversight
Analytics & Reporting
Performance tracking, audience insights, A/B testing

My Creative Process

01
Discovery
Understand the brand, goals, and audience.
02
Research
Market trends and visual benchmarking.
03
Ideation
Brainstorming concepts and creative directions.
04
Design
Bringing ideas to life with the right tools.
05
Feedback
Refining based on collaboration.
06
Delivery
High quality files, ready-to-use assets, and documentation.
02
Selected Work

Clients &
Collaborations

I've worked with startups, agencies, and independent brands from various industries including fashion, tech, hospitality, and education. Some clients include:

SAVÁ
View Case Study
Brand Transformation Social Strategy International

Savá

Led a full brand transformation and social media strategy for an international market push, repositioning Savá for a global audience over a 2-year engagement.

International market positioning achieved
Occasum
View Case Study
Brand Strategy Art Direction Campaign

Occasum

Repositioned a luxury lifestyle brand through a complete visual overhaul and editorial-first content strategy targeting aspirational millennials.

3.8× engagement rate lift
View Case Study
Social Media Community Influencer

Anthophile

Launched a community-driven brand presence for a floral lifestyle concept, turning niche aesthetics into a highly engaged, purchase-motivated audience.

68% save rate on hero content
03
Contact

Let's Build
Something.

Whether you're building a brand from scratch, looking to level up your social presence, or searching for someone who can translate vision into content that converts, I'd love to hear from you. Drop a message and let's see if we're a good fit.

Email
khadilwayde@gmail.com
Instagram
@wayde.vision
LinkedIn
Khadil Wayde
Please enter your name
Please enter a valid email
Please write a message
✓ Message sent! I'll get back to you within 24 hours.